I was asked whether I will be making any practical example videos on room acoustics for our YouTube channel.
Well the person posing the question raises a good issue and a good question. We started out, our marketing program, educational-based and with education we all know when we were in college that there’s lots of theory. So what I tried to do in the beginning is give people a more practical understanding of acoustics and get away from some of the myths that are out there and being perpetuated by other acoustic product manufacturers. You know I read some of the websites of our competitors that sell foam and to them it’s the cure-all. It’s the magic sauce, it’s the silver bullet solution. Whatever they want to sell is the great solution.
Well foam is an economical product to produce. It’s an economical product to package and ship and it’s a pretty good product to have as a business because there’s good margins in it sometimes. But that said, it doesn’t do everything. It’s not a bass trap and I don’t want to go into these issues anymore on this program. But there are just certain things that the current literature tells us that aren’t true. So I’ve tried to give people theory in the beginning and help them understand so they can think on their own and not have to take my word for it but if you wanted to then that’s okay too. But yes you’re correct and next year we’ll start taking that theory and converting it into real-life applications that you can use in your room.